I created a custom invitation for trade to come to seminars in Mansion in Midtown Manhattan. We created a custom corkscrew that looks like a skeleton key but when unscrewed it's also a corkscrew. These invitations were hand delivered to consumers. Additionally, I provided Art Direction of the house using existing branding and photographs and artwork. I worked with the Interior Designer Brianne Bishop to make sure everything was on brand for Penfolds.
Gold Reggie Award
Bronze Chief Marketer Professional Award
Penfolds House and additional assets that were developed as well as Art Direction of the House