This 360 campaign for Cox Communications showcased how smart home products can bring the entire family together. The commercial received the highest ratings in testing and even garnered a number of positive Youtube comments. As a part of the campaign, we targeted current and former Cox customers with personalized offers based on the services they have (or used to). These offers were delivered via direct mail, catalogs, eCRM, social media, and banner ads.
Picture Wallet Direct Mailer