A sampling program that allowed consumers to receive a Meow Mix sample in mail for their companion. Consumers were allowed to sign up for 1 or 3 samples and asked to review the product online. Each sample came with information and instructions about the sample. I designed and art directed the box and pamphlets.
Client: Meow Mix
Creative Direction - Jen Ludwig
Sr. Art Direction - Marilyn Chapman
Copy -Sarafina Persaud