The Challenge:
Marco’s Pizza wanted to boost its social media presence and engage pizza lovers across its platforms. The challenge was to create fresh and compelling content that would not only attract new followers but also increase engagement with the existing audience. With pizza being a universally loved product, the opportunity was there to tap into that passion in a way that felt authentic and fun.
Marco’s Pizza wanted to boost its social media presence and engage pizza lovers across its platforms. The challenge was to create fresh and compelling content that would not only attract new followers but also increase engagement with the existing audience. With pizza being a universally loved product, the opportunity was there to tap into that passion in a way that felt authentic and fun.
The Opportunity:
There was already a lot of brand love for Marco’s Pizza, and we capitalized on this enthusiasm via social networks. Through the development of a comprehensive content calendar, the creative approach centered on bringing pizza culture to life with fun illustrations, engaging videos, and playful, pizza-centric storytelling.
There was already a lot of brand love for Marco’s Pizza, and we capitalized on this enthusiasm via social networks. Through the development of a comprehensive content calendar, the creative approach centered on bringing pizza culture to life with fun illustrations, engaging videos, and playful, pizza-centric storytelling.
By maintaining a consistent yet lively visual and conceptual direction across platforms, the campaign successfully grew followers and increased engagement. The social content created memorable, shareable moments that resonated with pizza lovers, strengthening Marco’s online community.
Stats:
Facebook: 300K+ followers, Instagram: 20K+ followers, Twitter: 17K+followers
Facebook: 300K+ followers, Instagram: 20K+ followers, Twitter: 17K+followers
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